Article schema

What it is: Article schema labels a page as a published article and records its headline, author, publish and update dates, featured image, and publisher. BurstWriter applies it to every article.

Why it matters: it is the foundation search engines use to show article cards, "top stories" style results, and accurate dates — and it is the schema AI answer engines lean on most when citing sources.

Goal: every published article is unmistakably recognised as authored, dated content from your brand.